Demant Enterprise A/S — 2 prefixes (MA-L)

Demant Enterprise A/S is a Danish legal entity that holds two IEEE MA-L (24-bit OUI) blocks — 84:49:EE and 98:D9:3D — both registered to the same address at Kongebakken 9, Smørum 2765, Denmark. The entity sits inside the Demant A/S group, a hearing-healthcare and audio-technology conglomerate headquartered in Smørum and founded in 1904. The "Demant Enterprise" name maps to the EPOS brand of professional enterprise audio: DECT and Bluetooth wireless headsets, speakerphones, and meeting-room audio built for unified communications and contact centers, with certified compatibility for Microsoft Teams, Cisco Webex, Zoom, and Google Meet. A useful caveat for asset classification: Demant divested EPOS to ACCO Brands across 2024–2025 as it refocused on hearing healthcare, so the registering legal entity predates that divestiture and devices on these OUIs may now be marketed under a different corporate owner. Note also the distinct entity "Demant A/S" (without "Enterprise"), which holds separate OUIs (00:19:8E, 00:F8:71) and is not covered by this entry. IEEE publishes no registration dates for OUI prefixes, so any "date registered" seen on third-party lookup tools is a database artifact, not an IEEE fact.

IEEE assignment

2 prefixes (84:49:EE, 98:D9:3D) → Demant Enterprise A/S, Kongebakken 9, Smørum 2765, DK [Confirmed] — IEEE MA-L (lines 7192 and 8545)

Registry / block size

MA-L (24-bit OUI); both are large blocks (~16.7M addresses each) [Confirmed] — IEEE MA-L; maclookup.app. No match in the IEEE MA-M registry (MA-M) or the IEEE MA-S registry (MA-S).

HQ / country

Kongebakken 9, Smørum 2765, Denmark (DK) [Confirmed] — IEEE MA-L; https://uic.io/en/mac/vendor/demant_enterprise_as/

Company status

active legal entity within Demant A/S group [Confirmed] — https://www.demant.com/

Device types

enterprise wireless audio — DECT and Bluetooth headsets, speakerphones, and meeting-room audio (EPOS brand) for unified communications and contact centers [Likely] — https://www.eposaudio.com/en/us/about-epos, https://www.eposaudio.com/en/us/headsets/dect-headsets

Verified prefixes (both MA-L, Demant Enterprise A/S)

84:49:EE, 98:D9:3D [Confirmed] — IEEE MA-L / maclookup.app

No IEEE date

IEEE public OUI data (Registry, Assignment, Organization Name, Organization Address) publishes NO registration date. Third-party scrapers (maclookup.app) report "11 March 2022" for 98:D9:3D and "December 24, 2024" for 84:49:EE — these are database artifacts, NOT IEEE facts, and must not be displayed as IEEE registration dates.

[Confirmed] — https://maclookup.app/search/result?mac=84:49:EE:00:00:00, https://maclookup.app/search/result?mac=98:D9:3D:00:00:00

Parent company

Demant A/S (formerly William Demant Holding A/S), a Danish hearing-healthcare and audio group founded 1904, headquartered in Smørum, DK. Demant sold the EPOS enterprise-audio brand to ACCO Brands across 2024–2025; the OUI registrations predate the divestiture. [Confirmed] — https://en.wikipedia.org/wiki/Demant, https://www.hearingtracker.com/pro-news/demant-sells-epos-to-acco-brands-to-focus-fully-on-hearing-healthcare

Related vendors

Demant A/S (separate legal entity; holds 00:19:8E and 00:F8:71 — NOT included here); EPOS (audio brand, now under ACCO Brands); Oticon (Demant hearing-aid brand)

Security note

EPOS follows the ETSI EN 303 645 IoT security standard and runs a Security and Compliance Center; DECT and Bluetooth are the primary wireless categories. No CVEs or threat advisories specific to these OUI blocks were found in open sources as of June 2026. (Parent Demant A/S suffered a widely-reported 2019 ransomware incident, but that was enterprise IT, not a device-level OUI issue.)

[Likely] — https://www.eposaudio.com/en/us/software/security-and-compliance-center

Analyst note

A globally-administered Demant Enterprise OUI identifies genuine hardware from this legal entity (EPOS-era enterprise audio); but post-2024 these devices may ship under ACCO Brands, so OUI org name and current brand owner can diverge. Don't infer current vendor solely from the registered org.